Kudos to the Geraldson Community Farm and the Florida Department of Health's Manatee County office for uniting to establish a mobile farmers market to serve the food deserts in various impoverished neighborhoods here.
Awarded a two-year, $100,000 grant from the U.S. Department of Agriculture, the organizations will purchase and operate a bus equipped with freezers, shelves and a generator. Fresh fruits and vegetables from the farm and other goods from farmers and businesses will be available, hopefully beginning in February.
This will be a boon to residents who do not reside near a healthy food market. Those residents will have input into the mobile market's schedule, food selection and educational programming.
What a great idea in every aspect.
In speaking at a September hunger forum in Palmetto, Florida Secretary of Agriculture Adam Putnam aptly described the challenge: "It's access, not supply. It's logistics. It's behavioral science. It's education. But it is not supply."
Taking healthy food to the needy along with nutrition education should have a big impact on personal wellbeing.