Business

IMG partnering with soccer leagues

U.S. Soccer and Major League Soccer have partnered with IMG to market and distribute global media rights for the two soccer organizations for the next eight years.

The longterm agreement, from 2015-2022, includes MLS as well as U.S. men's and women's national team matches and qualifying games for two World Cup cycles. It excludes media rights within the U.S. and Canada. IMG will market the rights across all platforms including digital and gaming.

The deal was completed between IMG and Soccer United Marketing, which represents MLS and U.S. Soccer's commercial rights.

The MLS regular season runs from March to October with 19 teams -- 16 from the U.S. and three from Canada.

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