BRADENTON -– Prince Sports, a national manufacturer of equipment for racquet sports, is opening a flagship tennis center at IMG Academies this year, the partners announced today.
Under a new agreement, IMG Academies will become "a prime catalyst of Prince’s ‘Who’s Next’ philosophy, aimed at cultivating future champions and taking the game of all tennis athletes to higher levels through leading-edge on court weaponry, training, and complete athlete support programs," the company said in a press release.
“At IMG Academies, we align ourselves with the most innovative companies to provide our athletes with as many resources and tools possible,” Sam Zussman, managing director at IMG Academies, said in the release. “While Prince has played an important role in the advancement of our tennis program for many years, we are looking forward to this next step, which will bring the best of Prince’s product and technical expertise to the heart of our campus.”
The facility will be outfitted with state-of-the art product and performance-testing equipment, the release stated. The center will offer athletes a comprehensive approach designed to help their game, including customized product fitting and product-concept testing activities.
Prince and IMG Academies will also collaborate to offer athletes a comprehensive training and development program. This program will include talent scouting programs, training analysis and online information offerings from around the world, according to company officials.
“We are bringing to life a philosophy that has been an integral part of Prince’s DNA since its inception,” said Gordon Boggis, chief executive officer at Prince Sports. “By actively leveraging our relationship with a world-leading institution like IMG Academies, and specifically with the IMG Bollettieri Tennis Academy, we can combine our innovations with their world-renowned methods and leadership in coaching to create an ideal environment for athlete development," he said in the release.
Prince Sports is based in Bordentown, N.J. IMG Academies has grown to be the world’s largest multi-sport training and education complex in the past 30 years. The campus attracts more than 20,000 athletes from 100 countries annually.