Money talks very loud when it comes to politics. It often seems that the guy who has the most money wins the race.
If you have enough money, you can get your name and face on signs, even billboards, in the newspaper and on TV and over the radio, maybe even your own website. It will seem that everyone wants you.
If the voter doesn't take the time to understand what you're running for, you have already won, a forgone conclusion, and it's only April for a November election.
Pack it in, Mr. Smith, if you do not have the money.
According to an April 12 Bradenton Herald article, that's the advice the incumbent in Bradenton's Ward 3 race, Patrick Roff, gave to his one challenger, Paul Thomas, whom he called a friend of his; apparently he wasn't kidding.
He has the money. We're only in the first quarter of 2014 and he has almost $15,000. Some of the biggest donors are listed as being home builders. Would that be corporations?
He had enough money to spend $2,780 on a catered campaign event March 20, which, by itself, is way more than Paul Thomas has raised.
The article only mentioned a couple of Paul Thomas's concerns. Probably because of the job he retired from with Bradenton's public works, according to the article, he wants to closely watch the budgetary process to ensure infrastructure is appropriately addressed.
He also mentioned that he would actually just "ask people what they need." Imagine, a politician really concerned about his constituents!
Paul Thomas is up against a pile of money, so, while Goliath is counting his funding, he'd better load his slingshot or it will be just another money-over-matter affair.