Monday Night Football will kick off as scheduled this week even without Hank Williams Jr.’s rhetorical musical question. ESPN and parent company Disney have more than $1 billion invested in its weekly NFL franchise and billions more in its family-friendly reputation. A little bawdiness is good for business. But foolishness and inertia are not.
ESPN knows the star of its Monday night business is the game on the field. Global financial leaders could learn something from this.
Investors are nervous. Companies are reluctant to act. Homeowners are struggling, and job seekers are running out of time.
Still, there has been a lack of big ideas to tackle these issues. Instead of bold, decisive and definitive action, the economy has been subjected to a series of fixes designed to get to the next game, but not repair the season.
ESPN first pulled Williams off the air for a week after his insensitive and incoherent comments regarding a round of golf between President Barack Obama and House Speaker John Boehner.
Then came the decision -- either by ESPN or Williams, depending on whom is asked -- to cut all ties for good.
Still, Monday nights will come. The game will go on. Fans will cheer.
Markets and economies will continue to go on.
They have proven resilient in the face of vacillation and hesitation from Congress and European finance authorities. But there is no doubt they are now ready for some clarity.
Tom Hudson, anchor and managing editor of “Nightly Business Report,” can be followed on Twitter HudsonNBR.