Business briefs: WoundSeal sells 4 million applications

June 24, 2014 

MANATEE -- Biolife' WoundSeal topical powder, a consumer product that stops bleeding instantly, has sold more than 4 million applications, according to the company.

WoundSeal stops minor bleeding by creating a seal once the powder combines with blood from a wound. The company credits seniors and active adults for the sales.

"The response from seniors with thin skin, those who bleed easily and active adults who want to stop bleeding instantly has been overwhelming," said Andrew McFall, vice president of Biolife.

WoundSeal is composed of a hydrophilic polymer and potassium ferrate. When the powder is poured onto a bleeding wound, the polymer instantly dehydrates the blood and the potassium binds the blood solids to form an occlusive seal.

Most Citizens customers will see lower rates

Most homeowners covered by Citizens Property Insurance will see their premiums fall under proposed rate changes disclosed Monday by the state-run insurer.

Citizens, which insures property owners who cannot find coverage in the open market, has proposed cutting rates in 2015 for nearly seven out of 10 policyholders statewide with the average policy cut by 3.2 percent. Mobile homeowners would see average rates drop by 3.9 percent.

The changes, which come after aggressive rate boosts statewide for years, reflect a radically different landscape. Citizens has enjoyed a string of hurricane-free years, lower sinkhole payouts, and is paying much less this year for reinsurance, an added layer of coverage that insurers buy to help pay catastrophe claims.

The insurer's recommendations will be considered Wednesday by its Board of Governors in Orlando which, in turn, would submit its proposal to the Florida Office of Insurance Regulation before it takes effect.

Starbuck testing lunch, soda options

Starbucks Corp. announced Monday a new line of handcrafted sodas.

The company said that Fizzio sodas will hit about 3,500 Starbucks stores in the southern United States and Hawaii starting Tuesday. The carbonated concoctions come in three flavors: spiced root beer, ginger ale and lemon ale, made without artificial flavors, preservatives or high-fructose corn syrup.

The global coffee chain is also testing new sandwiches and said it will be adding more lunchtime options to compete with other chains such as Dunkin' Donuts.

Burrows said prices for the new carbonated sodas will vary by location. A medium-sized Fizzio soda will cost $2.95 in Los Angeles, for example. By this time next year the company expects the sodas to be in every store across the country. The chain cur

rently has about 11,600 U.S. locations.

Starbucks also sells Evolution Fresh juice, La Boulange pastries and Teavana tea, and analysts say tapping into the handcrafted drink trend could be another specialty beverage win for the company.

Herald staff and wire reports

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