White House Black Market, Chico's added to Mall at University Town Center

Chico's to offer each of the company's four brands to new shopping center

cschelle@bradenton.comJune 14, 2014 

UNIVERSITY PARK -- The entire Chico's FAS company will have a presence inside the Mall at University Town Center.

Chico's and White House | Black Market filed building applications Friday for the mall, completing commitments from the company's other brands, Soma and Boston Proper.

Chico's was founded in 1983 selling Mexican folk art and sweaters, with its first store on Sanibel Island. White House | Black Market started in 1985 when a White House boutique opened in Baltimore, then a Black Market opened in 1995 before the stores were combined in 1997 to offer clothes in black and white. The company was acquired by Chico's FAS in 2003, offering affordable designer dresses for women.

Chico's has more than 600 boutiques and more than 100 outlets while White House has more than 400 boutiques and 50 outlets. Each of the Chico's brands also has a presence on St. Armands Circle while the Ellenton Premium Out

lets have all brands but Boston Proper. Chico's and Soma also maintain stores on Lakewood Ranch Main Street.

Also, shoe store Journey's filed its building application Friday. The Herald previously reported the store's commitment to the mall. Journey's also has a location at Ellenton outlets and the DeSoto Square mall.

The stores will join anchors Apple, Crate & Barrel, H&M, Dillard's, Macy's and Saks Fifth Avenue when the mall opens Oct. 16 on the corner of Cattlemen Road and University Parkway.

Charles Schelle, Herald business reporter, can be reached at 941-745-7095. Follow him on Twitter @ImYourChuck.

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